Culture Kings
Create
The Culture Kings identity was created as a luxury inspired streetwear retailer. The challenge of creating a pattern that could stand alongside iconic designs like BAPE Camo led to the birth of the "CK Paisley Pattern." This now has a lasting mark on the brand, embedding the pattern into its legacy.
Develop
Being the Creative Director of Culture Kings challenged and refined our ability to swiftly create unique marketing directions. Our leading advantage in creative direction comes from a deep understanding of the customer, staying active in product creation and being a lover of the game.
Design
The phrase “Crème de la crème” was the inspiration for the design of the Beats x Culture Kings collaboration. We gave the headphones a clean luxury white chocolate feel with the gold details representing the foil. Designing a collab with such a monumental brand marked another item off the bucket list.
Beats x Culture Kings Beats - Studio Pro Collaboration
Culture Kings Lambogini
Timberland x Culture Kings - NYC Campaign
More Projects
Playboy
Creative Direction & Brand Development
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Starter
Creative Direction & Brand Development
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Culture Kings
Beats x Culture Kings & More
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Carré
A Decade of Brand Development
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Music
Graphic Tees
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Sport
NHL x Culture Kings & More
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Program
The Pro Gram - An Ongoing Project
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B-Sides
Underground Classics
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